WILDIST

With their brand mission “Live Closer” as a guide, we collaborated with Wildist’s founder and their design studio leading the creative development for brand, product and social media imagery celebrating the colorful design identity and lush product packaging.

The project included developing photo guidelines, and a one-year photo strategy and content plan reflecting Wildist’s target audience within digital retail and social media. We lead the creative development from concept to creation, art directing the launch campaign, casting, and overseeing product and wardrobe styling, photographing and retouching all imagery culminating in an image library for future use.

My roles included: art direction and photo strategy for 360 brand launch, casting, sourcing creative collaborators, production budget and all contracts, photography, photo collage and retouching

Client: Wildist Product Co.

Wardrobe Stylist: Wardrobe Breakdown

HMUA: Damaris Santana , Major Face
Prop Stylist: Anna Surbatovich
Talent: Lula Kenfe , Grace Edwards, Adrian Torres, James White, Que Brandon

Special thanks to Second Marriage for an amazing collaboration and beautiful packaging + design work.

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